>> 课程描述

学期 课程类别 课程代码 # 课程名称
2020 MGT 036 Fundamentals of Entrepreneurship
班级 课程周期 上课日期 Syllabus
1 4周 周一至周六 MGT-036

课程描述

This course is an exposure to the world of entrepreneurship and the entrepreneurial mindset. Students will be introduced the key concepts and process involved in entrepreneurship. Students will understand the challenges involved in identifying and developing an opportunity for an entrepreneurial venture. Students will explore the more progressed topics including business concept testing and adapting, market strategy making and evaluation, business model developing and financing the venture. This course is a highly active learning experience. Throughout the session, students will work with a group of peers to design and test a business model for a venture of your own choosing. Upon completing the course, students will understand how to conceptualize, develop, and manage successful new ventures.

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